Wednesday, 18 May 2016

LO2: Audience

Audience:

Parents of the children attending looking for more information on the school itself, middle age generally. Male or female parents are suitable for viewing as the content is unisex.

The age of my target audience would be all parents, normally aged between 25 and 40.

The primary school is in Bradwell, Hope, which is a a quiet country area. This area would be suitable for settled, rural families.

Methods of gaining feedback from my website:

Three methods of gaining feedback from my target audience would be questionnaires, comments on the website and tracking (cookies).

I could gain questionnaire feedback on paper as the school is fairly small, so has smaller groups of students, the children and parents would all live in the surrounding area and the parents could give the questionnaires back into school for me to collect after they have been completed.

I could receive feedback from comments on the website by asking the parents if they could leave comments to say what they think of the new, updated website. As they are already on the pages, it wouldn't be a struggle for them to access the comments section at the bottom of the page.

I could receive feedback by adding tracking cookies on the pages as this would show me which pages the parents are visiting most frequently.

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